Vijay Ratta

“This festival season, I’ll earn 10 to 20 percent more than I did in the same period last year. Farmers have had a good harvest. They’ll want to buy products I sell. My turnover this year will be Rs 75 lakh, the same as last year.

The most demand will be for LEDs and washing machines.

Among brands, I think Whirlpool will see the strongest sales.

Online retailers are giving us fierce competition. I’ve lost considerable business to them. I promote my business by distributing pamphlets. This is proving quite successful.”

Brand retailed: Whirlpool