Richa Gupta

“In 2019 our turnover was Rs 4 crore. I don’t expect to touch this by 2021-end.

Consumers are switching to larger-screen TVs. In Himachal Pradesh, room sizes are small, and yet even here the demand for large-sized screen TVs has increased. Demand for 43-inch and 55-inch TVs has increased by 30 percent. Demand for 32-inch TVs has increased by 20 percent, as viewers are preferring them over 28-inch TVs.

Covid-19 has accelerated the shift toward online shopping. We’re losing approximately 30 to 40 percent of our business to online retailers.”

Brand retailed: Samsung