Under the deal, XPO will be responsible for delivering the full range of Beko refrigerators, washing machines, dryers, cookers, dishwashers and freezers which are marketed under its home appliance brands Beko, Grundig, Leisure, Flavel, Blomberg and Zenith.
XPO will operate a customised end-to-end transport solution using dedicated fleet with in-cab technology for tracking and proof-of-delivery.
The company will manage all UK distribution of appliances to independent stores and retail chains, operating from two Beko warehouses in Tamworth, Staffordshire, and one in Hams Hall, Warwickshire.
Additional capacity for peak periods will be sourced from XPO’s broader fleet and carrier partners.
Andrew Parkin, operations director, Beko, said, “We place a high priority on having the right distribution partner to support our customer base in the UK.
“XPO has the scale and expertise necessary to handle our continued growth in this important market. Their team orchestrated a smooth transition to a solution that is consistently responsive to our retailers.”
Gavin Williams, MD of XPO Logistics’ UK and Ireland supply chain said, “Our supply chain network is performing at a high level for Beko across the UK, with timely delivery of stock replenishments for stores.
“We are committed to supporting our customers’ supply chain by ensuring that product availability meets demand for the Beko portfolio of brands.” MotorTransport