Rise in household penetration of air conditioners has catapulted the sales from our counter. We have experienced 20 percent growth in the current financial year. Consumers are shifting from window to split and inverter models with the rise in awareness of energy efficiency. E-commerce is not a threat to us as consumers choose to purchase air conditioners from retail stores and we expect this trend to continue in the coming years as well.
Brands retailed: LG and Voltas
Annual turnover (2017–2018): Rs 45 crore
Projected growth (2018–2019): 25 percent