Snapdeal Eyes Bigger Pie In E-comm

Snapdeal is betting big as India’s businesses are going online. India’s consumption is at $800 billion at present, which is growing consistently and will reach $2 trillion by 2025. Online commerce is nearly 2 percent of India’s retail and will reach 10 percent by 2025. The online market in India will be worth $200 billion in the next 6-7 years.

Snapdeal has built a pure marketplace to provide the sellers with an opportunity to move online in order to grow. The platform has more than 5,00,000 registered sellers from across India.

Rajnish Wahi, SVP, Corporate Affairs, said, “For Snapdeal, most of the sellers primarily come from Delhi NCR, Ahmedabad, Surat, Jaipur, Hyderabad, Tirupur, Mumbai, Bengaluru and Indore. Telangana has a huge base of sellers on Snapdeal. Hyderabad-based sellers specialize in motherboards, RAM, laptop batteries, laptop adapters, internal hard drives, cartridges, toners and other computer accessories. Telangana and AP together have 25,000 sellers on the platform.”

On the buyer’s side, the e-commerce market in India is growing not only in size but also in diversity. In 2018, India’s e-commerce heralded the rapid emergence of buyers from India’s Tier 2 & 3 cities and this growth of e-commerce into India’s non-metro cities is accelerating in 2019. The number of current online shoppers in India is about 100 million. While these early adopters will continue to grow the market, the next 100 million e-commerce buyers are also now entering the online markets and they are a very diverse set. Thus, India will see a big explosion of new online buyers.

Wahi informed, “More than 77 million users visit Snapdeal every month to browse through and buy from nearly 190 million SKUs listed on the platform by more than 5,00,000 registered sellers. We ship 2 lakh packets every day.―Telangana Today

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