Service is a strategy that should not be ignored
November 2020To create an experience where the customer walks away raving about your brand to his friends is the ultimate goal. To achieve this in services industry is not easy as…Read More
Perspective
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Against the tide: Recording exceptional growth during festive season
November 2020They say every cloud has a silver lining. And, it stands exceptionally true to the consumer durables sector that has bounced back with much cheer during the festive season. There…Read More
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Choosing the right water heater–Safety first!
October 2020As the mercury drops and we begin to feel the nip in the air, we know that it is time to take stock of our winter home appliances, like electric…Read More
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Lossnay Ventilation Systems for fresh indoor air quality
October 2020Ever since we can remember, we have always been told about the importance of fresh air and encouraged to go outside every once in a while. Unfortunately, these days it…Read More
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Looking beyond the beaten path: Consumer durables resilient to the pandemic
September 2020With every challenge comes new opportunities. And as morbid as this global pandemic has made our lives, the unprecedented resilience shown by humankind has opened up an array of new…Read More
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Future-ready home appliances transforming homes in the new normal
August 2020The outbreak of coronavirus pandemic has taken a toll on the economy across sectors all around the globe–forcing brands to adopt new strategies to stay competitive. However, the pandemic has…Read More
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Ready for inverterized appliances with locally-designed and production-ready solutions
August 2020India’s appliances market is expected to grow over the next 5 years, driven by a young population and a fast-growing middle class that will create a huge consumer base. India…Read More
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Supremely powerful AC for your comfort
August 2020In India, during the rainy season, when average daily humidity is rising in most part of the countries, just removing extra moisture from indoor air helps to provide optimum comfort….Read More
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Washing machine services–Transitioning to video diagnostics and repair
July 2020With the crown of most sold large appliances, washing machines is becoming an indispensable part of households. It is a great help especially for the professionals and students staying away…Read More
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Future of home appliances industry in COVID-19 era
July 2020Speaking about the current scenario, Covid-19 pandemic has placed the consumer electronics and home appliances industry under immense financial strain. What has unfolded around the world in the past couple…Read More
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The lockdown impact
July 2020As COVID-19 pandemic continues its blows on the economy of the country, companies are seeing a major loss in their earnings. The country’s air conditioner (AC) manufacturers and suppliers have…Read More
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Consumers’ evolving needs drive innovation
June 2020The coronavirus pandemic has taken the whole world by storm. People are living differently, buying differently and in many ways, thinking differently. In fact, their way of looking at a product while…Read More
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Smart refrigerators are the future of high-tech kitchens
June 2020The world of smart home appliances is evolving at a much faster pace than ever before. Amidst the cut-throat competition and growing penetration for IoT-enabled devices, customers are looking for…Read More
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Automation and comfort to rule smart air conditioning technologies in the post COVID-19 world
May 2020Experts and reputed agencies worldwide are calling coronavirus (COVID-19) pandemic as the most challenging crisis the world faces since the Second World War. This has forced majority of countries across…Read More
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Stay in and save more with the tropical inverter technology AC
May 2020Indian climatic conditions are extreme in nature as temperature touches close to 50°C in many parts of the country. Extreme conditions demand extraordinary products to deliver desired cooling and a…Read More
Dealers Speak
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The market has generally been slow be it televisions or home appliances. Dishwashers saw a spurt for a couple of months, but the boom seems to be over for that...Read More -
Kota is an educational town, with about 300,000 students residing here. As the pandemic spread, they have all gone to their respective home towns, and the city is absolutely dead....Read More -
Sales has been good for the last 3 months. In September 2020 we grew by 35 percent over September 2019, in October by 30 percent over October 2019, and expect...Read More -
We have no complaints this festive season. Sales has been good across most product lines, LED TVs, washing machines, dishwashers, et al. I understand, there is a shortage of panels,...Read More -
The market for the dealer fraternity is getting tougher by the day on the back of highly competitive environment. Despite all challenging factors, we are bullish on gaining back our...Read More -
The market has been on a decline for the last 3-4 years for small- and medium-sized dealers in the country because of the strong emergence of e-commerce and expanding range...Read More -
2020 has been the most difficult year since we started this business, as the pandemic struck right in the beginning of the year. We were already struggling to increase profitability...Read More -
Our current strategy for gaining profitability is to aggressively market product segments that have gained traction during the lockdown, including televisions, washing machines, and air conditioners. We have even expanded...Read More -
We have never seen such a drastic shift in the consumer trend. Even though the majority of our customers has shifted to online shopping, as the fear factor of contracting...Read More -
Since 2018, festive season sales have been lackluster and 2020 is not expected to be any different. We had pinned hopes on Onam, but the footfall turned out to be...Read More -
We are seeing 10 percent growth in the current quarter as against 2Q2020. Smart TV has become the fastest moving model on our counter. Work-from-home scenario has encouraged the consumers...Read More -
2020 has been the most challenging year in our 25 years of retail business. We have even survived the brunt of e-commerce, but the pandemic ensued with economic disruptions has...Read More -
Even though COVID-19 has deterred the growth expected for 2020, the pandemic has expedited the transformation process for every stakeholder in the CE, HA, and AC industry. It is not...Read More -
Home appliances saw a surge in demand in our region as consumers’ discretionary spending increased in 2019. NBFCs like Bajaj Finance provided an impetus to demand. Refrigerators and washing machines...Read More -
Refrigerators, washing machines, and water purifiers witnessed the highest growth in sales from our counter in 2019. Frost free refrigerator models gained traction as replacement buying saw an increase. Top-load...Read More