Haier
Shaffy Mehta
Product Group Head – Air Conditioners,
Haier Appliances India

New-Age Innovative ACs To Offer Comfort And Convenience To Consumers

The emergence of new technologies in the age of connected world has created a shift in the lifestyle of consumers.

Today, consumers are well aware and equipped with information that helps them understand how opting for better technologies will result in better usability.

Consumers are seeking better-designed and better-technology products for both comfort and convenience. With digitization picking up pace in 2020, several innovative technologies are redefining the AC industry.

With the digital revolution leading today’s new-age world, Haier India is on a constant drive to innovate and create products that complement the evolving needs of customers in an increasingly connected world.

For the summer of 2020, the company has introduced an entirely new range of ACs powered with Haier’s cutting-edge technologies and smart features, which enable them to be a perfect fit for the new-age consumers in India’s modern households.

Inspired by Haier’s customer-inspired innovations, these ACs truly emulate the notion of style and panache for living spaces, while ensuring high performance and new-age innovation in today’s world.

Haier has kick-started the season this year with the launch of 29 new air conditioners to cater to diverse needs and requirements of its customers.

The brand has augmented its PuriCool range of ACs this year, with the launch of an upgraded version. Other than the in-built ifD air purifier, the new 5-star-rated range comes with connectivity features like voice assistance and Wi-Fi controls.

Apart from the PuriCool range, the company has also introduced FlexiCool Pro convertible model, CleanCool XL with 5-star rating (1.5 and 1 ton), and CleanCool smart AC.

While the CleanCool XL 5-star inverter AC comes with the highest cooling capacity (5400 Watt), the CleanCool smart AC in 3-star rating incorporates Wi-Fi and voice-enabled features.

These air conditioners are equipped with Haier’s revolutionary self-cleaning inverter technology (SCIT) and triple inverter+ technologies.

As an industry first, the CleanCool XL air conditioner has the biggest indoor unit with 11 percent expandable capacity (1200–6000) and ensures 33 percent more airflow than any other conventional AC.

The new smart range of ACs comes equipped with industry’s best connectivity features and is Wi-Fi-enabled.

These premium ranges of ACs come with a voice-control feature compatible with Alexa and Google Home. Haier’s diverse range of ACs is knitted with an array of new technologies to cater to the diverse needs and requirements of its customers.

With core focus on customer-inspired innovation, the company constantly strives to meet Indian household needs and continues delivering to their expectations through research-backed innovative products. Haier’s state-of-the-art products are designed to match emerging user lifestyles and needs of the modern homes.

New-age technologies like artificial intelligence (AI), IoT, and voice assistants have led to the rise of smart home products in the market.

With the new line-up of ACs for the modern world, Haier is augmenting the reality of smart home products, being an aspirational utility and not just luxury.

Keeping in sync with its diverse range of smart products, Haier’s new range of ACs further bolsters its aim of transforming modern Indian homes and create a connected living experience for all its customers.

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