Kim Ki Wan
Managing Director,
LG Electronics India.

Message – Brand to Retail

We at LG believe in bringing happiness into the lives of our Indian consumers. We have always strived to offer unparalleled, innovative offerings to our customers and the festive offers under Naye India ki Diwali is a step toward the same direction. We continue to create new benchmarks of customer satisfaction. We hope this one of its kind shopping festival will enable our consumers to experience our products at never- before prices and help them to experience latest technological breakthroughs.

With the festive season just around the corner and LG being the trusted partner for the Indian consumers for the last two decades, the brand is all ready to roll out a shopping extravaganza for them. The offers campaign will give the consumers the perfect reason to indulge in adorning their homes this celebratory season. This shopping bonanza includes offers on the best of LG products across various categories that the brand is reputed for.

The offers campaign titled Naye India ki Diwali is recognition of the 21 year-long bond that LG shares with the Indian consumers and is yet another effort to make the lives of consumers more convenient.

With this unique step, LG aims to deliver on its core philosophy Life’s Good and give back to the consumers for the loyalty and trust they have shown in brand LG.

The offers campaign will include 17.5 percent cash back on select debit and credit cards; extended warranty on products; attractive EMI offers for purchase of flat panel TVs – to pay Rs 1999 and balance in equal EMIs of Rs 1999; sound bar worth Rs 29,990 on select models of UHD TV; 45 liter bedroom refrigerator with select side by side refrigerator and many other exciting offers.

Home appliances

  • With the purchase of select LG side by side refrigerators, get a bedroom refrigerator free
  • Q6 mobile phone with select models of twin wash washing machines
  • Treo bowl selection with select microwave ovens
  • Stainless steel tumbler with select LG water purifiers

Home entertainment

  • Sound bar worth Rs 29,990 on select models of UHD TV and free Bluetooth speaker worth Rs 2990 on select Smart TVs
  • 2-year warranty on select flat panel TVs
  • Free wireless mic along with X-Boom speakers

Other offers

  • LG will pay one EMI on purchase of select products
  • Same day installation on select products
  • Try and buy offer on OLED TVs, water purifiers, X BOOM speakers, and air purifiers

Additionally, the company is offering up to 17.5 percent cash back offer on select credit and debit cards. This offers campaign is a way for LG to bring smiles into the lives of its loyal consumers. The brand enjoys a deep-rooted relation with them and understands their needs at all times.

Keeping the momentum of this relation going forward, the brand has offered customized solutions to meet their requirements. Now this Diwali will be a new reason for families to celebrate the joy of newness and goodness. LG will continue to strengthen the bonds with the consumers by presenting varied range of offers and products in the near future too.

LG Electronics India Pvt. Ltd., is one of the most formidable brands in consumer electronics, home appliances, IT hardware, and mobile communications space. In India, LG has earned a premium brand positioning and is the acknowledged trendsetter for the industry. LGEIL’s manufacturing unit at Greater Noida is one of the most eco-friendly units among all LG manufacturing plants in the world. The second greenfield facility is located at Ranjangaon; Pune has the capacity to manufacture LED TVs, air conditioners, washing machines, refrigerators, and monitors.

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