DAIKIN
Roshan Sirohia
Director,
Cruise Appliances Pvt. Ltd.

Key Role Of Technology – Simplify And Enhance User Experience

Technology trends have evolved a lot over the past decade as there has been a substantial rise in the demand for smart electronics in India. With technology at its forefront, companies are constantly working toward providing air-conditioning solutions that deliver both performance and efficiency.

Also observed is the growth in the Indian appliances and electronics industry. This is majorly contributed by the improved electrification in rural areas, increasing disposable income in Tier-II and Tier-III cities, rise in awareness about new technologies, and customers’ evolving aspirational lifestyle. The ever-evolving trend for smarter living demands home appliances with great connectivity and enhanced digital intelligence that simplifies daily life. Some of the major factors that drive the demand for a smarter indoor environment are higher internet penetration, increased supply of mobile entities, improved wireless communication, increasing demand for low-energy high-performance technologies amongst other advancements in the Internet of Things (IoT). Hence offering consumers with relevant benefits, such as convenient usability and peace of mind, home appliances like air conditioners are poised for future growth.

In the air-conditioning segment specifically, progressive developments in clean-air technology, smart-home technology, and artificial intelligence have changed the landscape of smart technology such that it integrates more with the utility of the product. This combined with the inverter technology is expected to slowly replace the conventional way of air conditioning indoor spaces. Smarter living becoming a trend demands air conditioners go beyond smart.

It is a daunting challenge for brands to upgrade to newer technology features without affecting the power consumption and energy-saving ability of the air-conditioning units. This has resulted in a lot of development in the profile of the products. For instance, cleaner-air technology not only circulates dirt-free air but also purifies it with the help of additional filtrations. Smart cooling features make use of motion sensors and artificial intelligence to perform optimum cooling and heating functions. To make operation even simpler, brands are investing in software applications that enhance multi-functional operations by allowing control of the air conditioner via a mobile handset.

Some other key developments that aid hassle-free user experience are the introduction of wireless devices that promote the voice command and interaction along with connectivity to multiple electronics in the household. With the growth of the network infrastructure and better broadband and internet penetration, a considerable percentage of customers now opt for air conditioners supporting wireless connectivity.

Overall, innovation in air-conditioning systems is redefining the ways we see indoor comfort. To a very large extent, it is aimed at making us future ready. In the case of the air-conditioner segment, it will continue to see more advancement in the near future. However, it is essential that in the next couple of years, manufacturers will have to take many initiatives to help consumers understand that the new generation of air conditioning systems is not merely for better connectivity. The task at hand will be to convince them of the vision that smart living in the future is where digital intelligence will facilitate long-term value growth, which eliminates extra cost, time, and energy.

Stay Updated on TV Veopar Journal.
Receive our Daily Newsletter.