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Elaraby Group reinforces the “Power saving” Sharp Inverter on Cairo’s billboards

Elaraby Group visits Cairo’s billboards to bring back the Sharp Inverter air conditioner on an outdoor advertising campaign, showing up after less than two months since the latest OOH campaign for Germania.

The OOH campaign emerged with reposted visuals from Sharp Inverter’s last campaign in March, highlighting the fact that the conditioner offers “55% power saving” than ordinary air conditioners, as well as indicating the Plasmacluster Ion technology that annihilates viruses. The ad appears placing Elarby’s logo and hotline as usual at the bottom of each visual. –Insite OOH

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