Doordarshan has turned the corner in financial year 2018-19, according to its director-general Supriya Sahu, who said that the government-owned channel has hit a five-year high in revenues and become operationally profitable after several straight loss-making years.
The gross and net revenue stood at Rs 1113.7 crore and Rs 943.8 crore respectively in 2018-19 compared to Rs 1,027.7 crore and Rs 884.4 crore respectively the previous fiscal year. The channel, which has found it hard to compete with its private sector peers for a while, has finally gotten approval from the Prasar Bharati board to invest in new and quality content for Doordarshan during the current financial year 2019-20.
“Over the next few weeks, the plan for new content on Doordarshan will be finalized. This infusion of new and quality content by Doordarshan should fill the vacuum from the exit of several GEC channels from the free-to-air space in general and from DD Free Dish in particular. The planned investment in new and quality content in Doordarshan will be targeted toward capturing this opportunity,” Shashi Shekhar, CEO, Prasar Bharati had tweeted earlier this month.