CODEC Asia 2018 – a convention of the Indian consumer durables industry

CODEC Asia 2018, a conclave dedicated to the consumer durables industry focused on the emerging trends in technology and consumption patterns. The two-day event held this week in Mumbai, brought together brands, policy makers, industry leaders, trade partners, government representatives, and other stakeholders from finance and technology. The event witnessed a congregation of prominent speakers like BS Nagesh (Founder –TRRAIN: Trust for Retailers and Retail Associates of India), Taran Adarsh (leading Bollywood critic and biz analyst), Amit Wadhwani (Sai Estate), James Raphael (executive head – RASCI), Hemant Mehta (MD Kantar), Saurabh Verma (CMO-INOX), Rishi Aggarwal (founder and director – Mumbai Sustainability Centre), RK Das (SIDBI – country head) and many more.

The speakers discussed topics and issues ranging from emerging technologies like AI, IoT, and home automation, along with electronics and appliances with sessions on six relevant themes – homes of tomorrow – tech, future, and innovation, reach all fund all – government, banking, digital flows – data, info, money, brand ambassador – value/impact assessment – objective RoI, long session on Mann ki BaatSarkar ki Soch with Make in India versus Make in China – learning from Make in China, Mera dealer Saathi – preparing the future, and sustainability and the environment. For the trade partners, the conclave provided an ideal platform to network with industry leaders and exposure to emerging technology trends. There was a glittering award ceremony recognizing the industry stalwarts for their contribution and various brands for different categories in the event.

CODEC, a brainchild of EFF Times and tefla’s, was created to give a platform and acknowledge the consumer electronics industry experts, bringing together the brands, people and policy makers from India, Middle East, and Africa.

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