BCCI Invites Bids for Media Rights

The Board of Control for Cricket in India (BCCI) has invited bids for the broadcast and digital media rights of all international and domestic cricket matches to be played in India till March 2023. The rights will be awarded for a 5-year tenure, starting from April 1, 2018. At the moment, Star India owns the broadcast and digital rights for all cricketing activities in India.

For that, the company agreed to pay Rs. 3851 crore in 2012. The deal gave it exclusive media rights to BCCI-organized matches until 2018. The rights cover all international fixtures in India and domestic tournaments, including the Ranji Trophy and the Irani Cup.

In a tender notice, the board has made it clear that the rights will be awarded through an online auction. Interested parties could bid for three packages – global television rights plus rest of the world digital rights, digital rights for the Indian subcontinent, and a global consolidated rights bid. Star India bagged the media rights for the Indian Premier League (IPL) for five seasons for Rs. 16,347.50 crore, through the consolidated global bid in September, last year.

The tender notice stated that interested bidders could pick up tender documents from the BCCI headquarters upon payment of Rs. 6,80,000. The last date for submission of bids is on March 27, 2018.

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