AC Retailers Cut A Hot Deal In Summer

It seems the rising temperatures have not been a bane for everybody. A case in point will be retailers of air conditioners.

The traders on Tuesday said that there has been a 50%-100% rise in sales of ACs in the city this summer, while officials from Andhra Pradesh Eastern Power Distribution Company Limited (APEPDCL) said electricity consumption has surpassed the figures registered in the corresponding period last year.

The city has nearly 50 exclusive showrooms, which sell ACs of different brands. TOI visited a few of the them on Tuesday. Speaking to TOI, PSV Jaya Lakshmi, director of Ramcor Enterprises Pvt Ltd, said, “This time we have been able to sell a minimum of 15-20 ACs per day as against the minimum 10 ACs last summer. This is due to the sultry weather condition in the city.”

Explaining the spike in demand, Surya Pratap, assistant sales manger of LG Electronics, said that it is not just the weather, which is driving the people to buy ACs. It can also be attributed to the improving spending power of the public and affordable EMIs. People can make a small downpayment and take the AC home.

“Now, almost all traders provide EMI options and some companies even offer zero percent interest rate on the ACs, ” added Surya Pratap.

Speaking to one of the buyers, Dr Koduru Sumana, a resident of Visakhapatnam said, “We bought an AC this summer for the comfort of our grandparents who are octogenarians. We bought it on EMI.

Meanwhile, A total of 595 places in the state, on Tuesday, registered temperatures beyond 40°C. This included 11 places from Visakhapatnam. High levels of humidity has added to the discomfort.

APEPDCL director B Seshu Kumar told TOI, “We are supplying nearly 700 lakh units of electricity per day to nearly 60 lakh consumers in the discom limits. Certainly, usage of ACs could play a role in the rise of electricity consumption.”―Times of India

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